BusinessTechnology

How to Get Reviews on Amazon (5 Proven Ways)

Amazon reviews are extremely important to drive purchases. They impact significantly on the performance of your product’s Buy Box performance, which significantly affects your listing’s popularity.
These reviews benefit in converting buyers as well. 72% of consumers do not take action until they’ve been able to read reviews about the product they’re considering. In simple terms, if you have many more Amazon reviews you also have higher profits.

The rules on how you can review Amazon

Amazon offers a wide range of regulations and rules about online reviews. If you don’t follow these rules, you could be subject to being banned from listing your products or even removed forever. You should be aware of the rules however, here are the most important rules to avoid:
• Write reviews only for your own company or for other competitors (or ask your acquaintances, family members, and coworkers to write the same)
• It is not permitted to write false critiques (positive as well as negative)
• Do not give discount coupons or products for free to reviewers in exchange for a positive review.
Amazon would prefer reviews happen naturally, however, we recognize that buyers could benefit from some encouragement. How do you plan to gain more reviews on Amazon without violating the law?

How do I read additional reviews on Amazon

1. Review your experiences

Let’s start with the obvious one: the perfect method to obtain Amazon reviews is to solicit reviews from them. The majority of customers (77 percent) are willing to give a positive review if the business requests them.
As a by default Amazon sends your clients an email to request a review following their purchase. It is possible to send extra feedback with the Amazon “Request a Review” button.
When you click this button, your customers will receive an email that Amazon previously sent them but it’s not the personal feel. One issue with using the “Request Review” button is the difficulty in seeking reviews on a large scale. Instead, sellers must request manual reviews from every customer and this can be time-consuming.
Instead, consider together review automation software, such as FollowerZoid Feedback to create the review requests of your choice in personal email in large quantities. It’s incredibly easy to make reviews with intelligent, targeted feedback request that connects with your customers who are happy at the perfect time. Everything is automated.
Image: Show the positive reviews received by Amazon
Create your template for emails that reflect your brand’s tone of voice. It dynamically incorporates the name of your client along with the item, as well as the brand’s logo as well as product images. This can go a long way in reminding the buyer to purchase the item and also in urging them to write reviews. However, if you’re concerned about how to comply with Amazon’s message regulations, then you could utilize FollowerZoid’s standard Amazon review request template. This one is specially designed to ensure that you’re 100% Amazon compatible.
However, the accurate feature of Amazon reviews software is that it allows you to precisely target people who are most likely to give you a positive review. It is possible to set your rules of feedback to send emails to customers who have written your reviews previously and those who have received their purchase on time, who purchased a product that tends to, get positive feedback on Amazon or other sites, and so on.
Through FollowerZoid Feedback it is possible to target your clients who have review requests about
Channels
• Use the rule for every channel, or select an individual channel
Order
• the target orders were placed based on the day they were made
• Value of the target orders
• you should contact all of your clients or customers who purchased from you previously.
Product
• Indicate specific product specifications
• Specific products that are targeted by name, ASIN, or SKU
Fulfillment
• Target FBA or non-FBA in particular
• Standard or expedited shipping is the preferred method of delivery.
Destination
• Specific countries for delivery based on delivery
• Target-specific states/regions
In addition, if the customer has an open ticket for customer service on your FollowerZoid mailer the custom feedback rules may be set up to block the review request. This assures you that any reviews that you receive will be less likely to be negative.
Choose the time to mail the request as well as the orders you want to make it available to. The rest will be taken care of automatically for you!

Tips for sending smarter feedback requests

Feedback software helps however, you must still create a persuasive message to acquire more reviews on Amazon. These are some tips to remember:
• The timing is crucial: Make your request at the time that the customer is most likely to answer. Be aware of time zones, national holidays, or any other circumstances that they aren’t accessible. Make sure you plan your purchase before the customer has had the chance to try the item.
• Take your time: receive Amazon customer reviews that are confident that they received the excellent possible service. The most important factors to think about are prompt delivery and flawless service. If your customer has submitted an issue regarding support with your organization, it is best not to send them an inquiry for feedback.
• Be wary of asking for feedback on delicate merchandise: Goods that may fail upon delivery are ones to steer clear of when you are aiming to score good feedback. Make sure to select things that can be transported well and are backed by a solid record of reviews. Examine the items that have scored high for your clients, and you can focus on positive reviews from satisfied customers.

  • Over-deliver on customer expectations when you are requesting feedback, take it further to add your client with information about your product that may make them want to give an extra star to you as well as videos that will benefit them the most from your product.
    • Be prepared for customer requests: Answer all common questions regarding the product. Also, ask your client if they require assistance. Benefit to get started.
    • Positive feedback from negative reviews when you get negative feedback from customers, the first action to take is to apologize. The response you give should be individualized to assure that the person receiving it feels they are respected. Your response should be positive, using a polite tone nevertheless, be careful not to appear unintentionally casual, as it could cause a customer to be upset more.

    2. Offer excellent customer support on ecommerce

    Excellent customer service is the key to determining between a single-time buyer and one who stays loyal. Every interaction with your clients whether it’s a query about the functionality of your product or an update regarding their delivery status can be a chance to boost their impression of your business.
    The more efficient your customer service is, the higher the chance your clients will write favorable Amazon reviews. This is especially true when you request them to do so.
    This is how to go about it:
    • If your customer support team can resolve an issue or issue, the customers can be usually quite satisfied. In that happy mood, it’s the perfect opportunity to get your customers to write a testimonial.
    • If a client can return a product, however, they can look over it — particularly when the reason for their return was not related to product quality. Customers can tell the team about how helpful they were.
    • If your customers inquire about the product before purchasing send them an email within a week or two to determine if there’s any that you could help them. Benefit customers out. If they don’t, request them to leave an Amazon review. Amazon.
    In addition to resolving their issue, the most important thing that clients expect from their customer service department is a speedy reaction. You should ensure that you’re together an ecommerce helpdesk system to warrant that your staff is as effective as it can be. FollowerZoid is one example. It provides AI-generated templates for responses and the ability to classify tickets adequate to urgency, as well as extensive collaboration capabilities.

    3. Join your items on Amazon Vine

    Incorporating your product into Amazon Vine will significantly increase the quality of your Amazon sales and reviews. Amazon Vine is an invite-only program that is designed to collect original reviews from trustworthy and trusted Amazon customers. They are referred to by the name of Vine Voices, which are comprised of only Amazon’s most respected customers. The Vine Voices receive free items from sellers participating to impart honest reviews. By using Vine sellers can reach out to prominent reviewers with an ability to provide precise and insightful reviews. Offering free items, Vine incentivizes these reviewers to give their honest feedback and improves the number of reviewers for products that are enrolled.
    Once you’ve signed up, Amazon will select eligible items for distribution via Vine Voices, facilitating the creation of reviews that are valuable in addition to increasing visibility for the product and trust via Vine Voices.
    For you to be a part of Amazon Vine, your business and products have to meet specific requirements. Learn more about the criteria for enrollment and how the program operates by clicking here.

    4. Find Amazon reviews and a product’s insert

    It’s more convenient for consumers to post a review quickly after buying an item. If they wait too long they’ll lose the reason they enjoyed it and how pleasant their experience was in dealing with the customer support team. Yes, you’ll email them to request a review however, why not give the product another push of encouragement within the product packaging?
    Begin by saying appreciation that they bought your product. Let the reviewers know how they can benefit your company, and offer clear directions on how to post a review on Amazon. Additionally, ensure that you add your customer support contact details so that they can easily reach you should they need to. If you are designing your product’s insert, don’t suggest that you want customers to leave a favorable review. It’s not in line with Amazon’s policies on review.

    5. Offers discounts regularly and offers special discounts

    There’s a fine line when it comes to finding the right price for your products. Customers are more satisfied with products that are priced fairly not too expensive and not too low. In all honesty, everyone enjoys getting a deal. Research shows that those who purchase vouchers with a 10 percent discount receive a rise in oxytocin levels, and they feel more content. This is exactly how you would like consumers to feel when they write an online review.
    Although you cannot ask your clients to write a review to get discounts, you could provide discount coupons as an element of your ongoing marketing plan. Similar to Similar to Amazon’s Early Reviewer Program, an excellent way to introduce your product with much excitement is to favor an initial discount only available to email customers. After they have purchased it, you can send them a message and ask them to rate your product on Amazon.
    It is also possible to reduce your prices regularly throughout the year. You can also increase reviews during these periods to generate naturally more favorable reviews. Also, discounts can be a good option to expand the number of customers you have. 90% of consumers believe they’re more likely to purchase an innovative item if they’ve coupons.

    Final thought

    Several great marketing techniques are mentioned to help you procure more feedback on Amazon. From the best feedback program to registering your product on Amazon Vine, there are certainly many things you can try.
    Each Amazon seller should remember the importance of giving top-quality customer support. If you can respond swiftly and definitely to questions from customers it will build your credibility as well as ratings as well as the number of sales.

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